"Media has always been social, back to the camp fires" - June Cohen, TED Conference
1 year, 11 months ago.
7 comments so far
This is so true; it is all about telling stories. Makes me think about Youtube and the added "social layer effect" it has given to the interaction between people even in real life; "Hey have you seen that video on Youtube...You haven't? Well, there's this guy..."
I believe digital will take nearly all aspects of life will "back to the campfire". Privacy and copyright will be the next to go after marketing and communications.
Copyright has already done that to some degree, I'd argue. Personalisation/Privacy will definitely be an issue in the near future - especially from the consumers' point of view.
While a good idea, I don't think "normal" people are in any way affected by CC yet. I was talking about the monumental change that is coming very soon and that will have an impact on quite a few sectors in business.
7 comments so far
This is so true; it is all about telling stories. Makes me think about Youtube and the added "social layer effect" it has given to the interaction between people even in real life; "Hey have you seen that video on Youtube...You haven't? Well, there's this guy..."
1 year, 11 months ago by vesa
Touche and partly because this is something we believe companies should embrace when talking about their brand and not fear it.
1 year, 11 months ago by vilpponen
I believe digital will take nearly all aspects of life will "back to the campfire". Privacy and copyright will be the next to go after marketing and communications.
1 year, 11 months ago by hannuver
Copyright has already done that to some degree, I'd argue. Personalisation/Privacy will definitely be an issue in the near future - especially from the consumers' point of view.
1 year, 11 months ago by vilpponen
Yeah, but copyright law has not, yet.
1 year, 11 months ago by hannuver
Creative Commons? :) You take the law back to your own hands.
1 year, 11 months ago by vilpponen
While a good idea, I don't think "normal" people are in any way affected by CC yet. I was talking about the monumental change that is coming very soon and that will have an impact on quite a few sectors in business.
1 year, 11 months ago by hannuver